Archive for the 'How Do You Do That?' Category

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A Few Words About Digital Images

Monday, August 17th, 2009

Digital printing makes it possible for designs and layouts to dazzle the eye and impress the mind.  Like any precision printing process, achieving optimal results requires adherence to specific requirements.

You can use digital images from a variety of sources. As they say, “garbage in, garbage out.”  To end up with a sharp final print, you must begin with an image that is capable of your target clarity.  Your designs, photos and images can come from a digital camera, scanner, or the Web. Read the rest of this entry

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What is a Font?

Thursday, August 7th, 2008

Whatis a font?  Seems like a silly question. Anyone who uses a computer chooses one regularly.  In fact, the term has become ingrained as part of our vernacular.  However, if you think about the word “font”, what does it mean and what does it REALLY pertain to?

The term font (a cognate of the word fondue) is derived from Middle French fonte, meaning “something that has been melted”, referring to type produced by casting molten Read the rest of this entry

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Creating a Brochure using MS Word

Wednesday, April 16th, 2008

There are few things that bug me more than bad margins. Not sure if this obsession came from my design background or if it goes much deeper to my 3rd grade elementary school teacher who was the Gestapo of writing…and bad margins drove her nuts. Regardless, we see more and more small businesses trying to save a buck and “design” their own brochures using tools readily available to them. By default, Microsoft Word is often the program of choice. Read the rest of this entry